Distribution - What is it?
-What part of the supply chain is distribution?
It is the third part of the supply chain
It is the third part of the supply chain
-What is distribution often referred to as?
It is referred to as invisible art
It is referred to as invisible art
-What does 'vertical integration' mean when discussing distribution?
This is when the production company has the ownership of the means of production, distribution and exhibition of the film by the same company, because of this they receive all of the profit.
-Why isn't 'vertical integration' so common in the independent sector?
In the independent film sector, vertical integration does not operate so commonly. Producers tend not to have long-term economic links with distributors, who likewise have no formal connections with exhibitors.
-What three stages are involved in the independent sector?
licensing, marketing and logistics.
This is when the production company has the ownership of the means of production, distribution and exhibition of the film by the same company, because of this they receive all of the profit.
-Why isn't 'vertical integration' so common in the independent sector?
In the independent film sector, vertical integration does not operate so commonly. Producers tend not to have long-term economic links with distributors, who likewise have no formal connections with exhibitors.
-What three stages are involved in the independent sector?
licensing, marketing and logistics.
-What is licencing?
Licensing is the process by which a distributor acquires the legal right to exploit a film. In distribution, licensing itself can take place on two levels.
-What are the two levels of licencing?
International distribution and local distribution
Licensing is the process by which a distributor acquires the legal right to exploit a film. In distribution, licensing itself can take place on two levels.
-What are the two levels of licencing?
International distribution and local distribution
-What is the advantage of being a major US studio?
-What three different types of rights can you acquire on a local level?
-What are royalties?
-What is the most effective way to increase interest in a film?
-How long does it take for a film to reach 'free to air' TV?
What are the two key questions surrounding the marketing of a film?
What day are films typically released on?
What will a distributor look at before releasing a film on a Friday?
What is a 'light' week in terms of distribution?
What does it mean to 'position' a film distinctively?
Why has this become increasingly difficult in the UK?
What are P&A?
How much can P&A cost?
Typically how many prints will a 'specialised' film have?
How many will mainstream films have?
What is a key factor in developing the profile of a film?
How else can awareness of a film be raised?
Why is distribution in the UK seen as risky?
Why are companies looking towards viral marketing?
What are the benefits of a 'talent visit'
In the pre digital film age what was a distributor responsible for?
How much does a 35mm print typically cost?
How many reals is a typical feature print?
Why do 35mm prints get damaged?
Where are prints stored?
How long did a theatrical release used to last?
When did digital distribution begin in the UK?
Name two advantages of digital distribution
Which countries adopted digital distribution early and why?
How many screens were digital in 2005 and how many are now (you'll need to google this)
Why has digital distribution radically altered the operating model of distributors?
What has happened to the typical release period for a film?
What is a loss leader (google it) and why are companies using the Cinema as a potential loss leader?
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